Unlock the Lucrative Halal Beauty Market with ZendEase
by Puspa Awalia P on May 29, 2025
Why Halal Beauty Matters in Indonesia
The term "halal" isn't just a label; it's a commitment to integrity, purity, and respect for Islamic principles. When it comes to cosmetics, this means products are manufactured with ingredients permissible under Islamic law. This includes strict guidelines prohibiting substances like blood, pigs, and alcohol, as they are considered non-halal.
Halal certification is more than a stamp; it's a guarantee of quality and adherence to ethical standards. To achieve this, formulations must be free of genetically modified organisms (GMOs), and production facilities must maintain impeccable hygiene to prevent contamination.
Navigating Halal Certification
In Indonesia, halal certification isn't just a choice; it's a legal requirement. The Indonesian Ulema Council mandates certification for cosmetics, food, and non-food products and services. Failure to comply means foreign beauty products will be treated as non-halal unless certified by an accredited body.
To be recognized as a Halal Beauty brand, developers must undergo rigorous certification by the Indonesia Halal Certification. While the process incurs costs, ranging from Rp35,000 to Rp21,125,000, depending on the product and scale of business, the benefits far outweigh the investment.
The Bright Future of Halal Beauty
The demand for halal cosmetics is skyrocketing, fueled by a global shift towards ethical and inclusive consumerism. In Indonesia alone, where the Muslim population exceeds 237 million, the market potential is immense.
With exponential growth projected, from $33.3 billion in 2021 to $77.34 billion by 2028 globally, and Indonesia's halal cosmetics industry expected to reach $4.19 billion by 2025, the opportunities are boundless. By 2030, the global halal cosmetics market is projected to soar to USD 83.76 billion, with Indonesia's beauty and personal care market reaching approximately US $7 billion by 2023.
Seizing the Opportunity with ZendEase by 1export
Partnering with us at ZendEase opens doors to the lucrative halal beauty market in Indonesia.
Our expertise in navigating regulatory landscapes, coupled with extensive networks, ensures seamless access and maximum market penetration.
From pioneering brands like Wardah to the mainstream adoption in 2014, halal beauty has come a long way in Indonesia. By aligning with us at 1export, brands can position themselves as leaders in ethical and sustainable beauty, catering to the growing demand of discerning consumers.
Join the Halal Beauty Revolution Today
Don't miss out on the opportunity to tap into Indonesia's thriving halal beauty market.
Partner with us at Zendease by 1export and embark on a journey of growth, integrity, and success in the world of cosmetics. Email us at indonesia@zendease.com.
